Back when I was a professional counselor in private practice, before I traded my couch for a mouse, I started writing a weekly newspaper column on relationships.
In a city over run with counselors, it positioned me as “the guy in the paper.”
And the new client question changed from:
“How much do you charge and will my insurance cover it?”
Positioning for the win!
Back when I was a professional counselor in private practice, before I traded my couch for a mouse, I started writing a weekly newspaper column on relationships.
In a city over run with counselors, it positioned me as “the guy in the paper.”
And the new client question changed from:
“How much do you charge and will my insurance cover it?”
to:
“How soon can I get in to see you?”
Very nice contribution from you here. thank you